email automation

The Ultimate Guide to Launch Your First Email Campaign with Salesforce Marketing Cloud

Marketing, SaaS /
A launching rocket with text 'The ultimate guide to launching your first email marketing campaign with Salesforce marketing cloud.

In today’s digital age, email marketing has become an integral part of any successful marketing strategy. According to a report by Campaign Monitor, an email marketing campaign generates a whopping $44 for every $1 spent, making it one of the most effective marketing channels for businesses. As such, companies are constantly on the lookout for …

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Email Writing Etiquette: Dos and Don’ts for Professional Email Communication

Marketing /
A man with laptop writing an email with text 'Email Writing Etiquette: Do's and Don'ts for Professional Email Communication'

Email writing has become one of the most commonly used forms of communication in the workplace. In fact, a survey found that 64% of people have sent or received an email that resulted in unintended tone or meaning. This is where email writing etiquette comes in. However, while it is a quick and convenient way …

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